Customer focus is UPM’s highest priority
Throughout the years, Opticom has promoted the significance of conducting regular customer satisfaction surveys to many of its clients. Conducting these surveys and, more importantly, acting upon the results so that customer relations can be further strengthened, has helped many of our clients to strengthen their market position. UPM is one of Opti...Continue reading →
Opticom attends Läkemedelsdagen 2014
Opticom attended Läkemedelsdagen 2014 at Nalen where the road to a more equal health care for all was in focus. Ordnat införande, horizon scanning and structured follow-up were topics that were presented and discussed. In the panel discussions where Anders Blanck, LIF, Hans Karlsson, SKL, Heidi Stensmyren, Läkarförbundet and Calle Waller, Pr...Continue reading →
Workshops that result in action!
Better understanding customers and other important stakeholders is critical to become a market leader ... but not as easy as it sounds if you are missing the step of making sure valuable learnings result in actions that are ready for implementation. Opticom does not only gather strategic input from defined target groups, but also helps customers...Continue reading →