Celebrating 30 years as advisors to Health companies (1987 – 2017)
We at Opticom are happy and grateful for the valuable partnerships and inspiring journey we have been part of the last 30 years! We thank all our clients for trusting Opticom with important projects, and we also thank all of our co-workers and business partners for their hard work and commitment to Opticom. Our roots stem from researchContinue reading →
Incada, Tambrite and Invercote are the most valuable brands among consumer goods brand owners
Stockholm, Sweden, July 07, 2016 – Opticom International Research now presents the results of the 7th edition of the “Brand Equity Tracking Survey – Cartonboard: Brand owners”. This industry standard benchmark survey for cartonboard brands has been conducted among 351 consumer goods brand owners across 8 countries in Europe and active in one ofContinue reading →
Customer satisfaction research
With an extensive experience in conducting customer satisfaction research, clients often rely on Opticom to interview their key customers to find out how satisfied they are. At times, however, respondents for customer satisfaction surveys include many of Opticom’s own clients, both when interviewing companies distributing paper, but also whenContinue reading →